How Caudalie lifted online revenue in weeks with Zenyt

By deploying Zenyt’s AI agents to safeguard every product page 24/7, Caudalie protected revenue, fixed hidden errors, and scaled campaigns with confidence.

Caroline de JenlisGlobal Head of E-commerce at Caudalie

Arthur PentecosteCEO Co-Founder @ Zenyt

€700k

Revenue Recovered

+15%

Increased Conversion Rate

€300k

Funds Saved

Challenge

When Small Errors Become Six-Figure Losses

“It wasn’t one big failure, it was hundreds of small cracks that quietly added up to six-figure losses.”

Caroline de Jenlis • Global Head of E-commerce at Caudalie

Before Zenyt, small errors created outsized losses: a single broken promo link could wipe out €20k to €50k in a day, and one missed code in Belgium nearly derailed a major launch. Mismatched product data like SPF claims or ingredient lists cut trust and dropped conversions by up to 15%.

Zenyt impact

Measurable Results That Speak for Themselves

Within just 12 weeks, Zenyt delivered measurable business impact for Caudalie

€700k incremental revenue generated, contributing +2.8% to annual online sales run-rate.

€300k safeguarded by preventing promo-code errors and out-of-stock offers.

+15% conversion uplift on catalogue pages where imagery or copy corrections were applied.

ROI in under 2 weeks, with subscription cost recovered after the first fixed email drop.

95% reduction in QA effort, freeing the team to focus on launches rather than spreadsheets.

“In less than a quarter we moved from chasing mistakes to scaling campaigns with confidence. Zenyt pays for itself every single week.”

Caroline de JenlisGlobal Head of E-commerce at Caudalie

Impact

From Chaos to Control in 10 Days

Within 10 days Caudalie onboarded Zenyt.ai’s always-on AI agents no custom development required:

1Semantic integrity agentnatural-language models reconcile every title, ingredient, size, SPF, price and discount rule with the official catalogue and promo calendar.

2Visual quality agentcomputer-vision models validate hero and carousel images for brand compliance, localisation, and recency.

3Promotion integrity agentexecutes thousands of synthetic check-outs to ensure coupons, bundles and thresholds behave before each campaign launch.

4Action centre & Teams notificationsonly actionable opportunities reach the team for rapid fixes.

“Zenyt became like an invisible colleague, always on duty, catching issues before they hit our customers.”

Caroline de Jenlis • Global Head of E-commerce at Caudalie

Spotlights

What the agents caught

Every spotlight below is shown with the screenshot published on the live Caudalie case study.

01Broken Offer Link & Missing Coupon Found Just Before Major Campaign Launch

Live Zenyt spotlight for Caudalie: Broken Offer Link & Missing Coupon Found Just Before Major Campaign Launch

Just days before a major marketing campaign was set to go live on the Belgium site, Zenyt AI detected two high-impact issues: the main offer link was broken, and the promotional code hadn’t been activated. Left unchecked, shoppers would have hit a dead end, costing the brand both revenue and trust.

Thanks to the alert, the ecommerce team fixed the link, activated the promo code, and launched the campaign on time, without losing momentum.

02Missing Hero Video Found on Top-Selling Product Carousel

Live Zenyt spotlight for Caudalie: Missing Hero Video Found on Top-Selling Product Carousel

A best-selling Caudalie product was featured in the homepage carousel, but its product video wasn’t showing. Zenyt AI caught the issue before peak weekend traffic. Without the video, most shoppers simply scrolled past.

This wasn’t just a broken element. The ecommerce team had invested time and resources into producing a high-quality video designed to boost engagement and conversions. Videos play a critical role in purchase decisions, offering richer product storytelling than static images.

Once restored, the impact was immediate: higher engagement, a +13% lift in conversion rate for the affected SKU, and a ripple effect across the entire bundle.

03SPF Mismatch Found Between Product Badge and Description

Live Zenyt spotlight for Caudalie: SPF Mismatch Found Between Product Badge and Description

A Caudalie sunscreen listed SPF 50 in the description but displayed an SPF 30 badge on the product image. This inconsistency left shoppers unsure which information to trust, causing many to abandon the page entirely.

Zenyt AI flagged the mismatch, enabling the ecommerce team to quickly correct the product details and visuals. By aligning the text and imagery, the listing regained accuracy, reduced confusion, and restored shopper confidence.