How shortyLOVE boosted conversions by +35% and fixed critical errors by letting AI agents optimize their site end-to-end

As traffic grew, shortyLOVE’s team faced challenges that held back conversion and brand reach:

• Broken user flows – outdated nav structure and inconsistent CTAs caused drop-offs in high-intent journeys.
• Brand communication issues – fragmented messaging, inconsistent voice across pages, and weak storytelling reduced engagement and brand recall.
• Visual defects – missing conversion boosters like sticky add-to-cart buttons, visual inconsistencies, confusing categorization, and under-polished design elements weakened the shopping experience and diluted brand perception.

Despite strong products and loyal customers, conversion lagged and organic traffic plateaued.

Within 1 month, Zenyt’s AI agents were monitoring key areas of the site:

1. UX & journey agent – flagged friction points and dead-ends in nav and checkout flows via simulated user journeys.
2. Content accuracy agent – checked all titles, descriptions, and product attributes for consistency and completeness.
3. Performance agent – pinpointed slow-loading assets and scripts dragging down mobile speed scores.
4. Action center – surfaced prioritized recommendations, from CTA placement to alt text fixes, with one-click context for the Shopify team.

One of Zenyt’s AI agents flagged a gap in product detail: shortyLOVE’s bags didn’t clearly indicate which laptop sizes they could hold. For shoppers, this detail makes the difference between browsing and buying. When customers instantly see “yes, my laptop fits,” they’re far more likely to convert.

Adding laptop compatibility also reduced costly returns from disappointed buyers who assumed their device would fit. And because “laptop bag” searches often hinge on size, the update boosted product discoverability for laptop-related queries.

The result: fewer doubts, fewer returns, and a smoother path to purchase.

Zenyt identified that shortyLOVE’s original sale display wasn’t reflecting the brand’s premium positioning and made it harder for shoppers to recognize the value of promotions. We recommended a refreshed sales indicator aligned with the brand’s look and feel, along with a clearer price format: the original price struck through in gray, and the discounted price highlighted in red.
The result is a cleaner, more consistent presentation that makes the savings instantly clear while reinforcing shortyLOVE’s brand identity.

During checkout, shoppers only saw a plain free shipping note—missing an opportunity to remind them what makes shortyLOVE special. Zenyt suggested introducing branded icons that highlight the company’s core values: Woman-Owned, Cruelty-Free, Easy Returns, and Free Shipping.
Now, every step of the purchase reinforces shortyLOVE’s identity and values. Customers are reassured they’re not just buying a bag—they’re supporting a brand they believe in, making the decision to complete checkout that much easier.

Zenyt flagged that shortyLOVE’s category pages relied mostly on flat product shots, which made it harder for shoppers to connect emotionally with the brand. We recommended adding lifestyle photography to these pages, showing the bags in real-world use.
This change gave products context, made the browsing experience more engaging, and helped customers imagine the bags in their own lives—driving higher conversions and stronger brand resonance.