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Customer storiesLondon Victorian Rings

From Blind Spots to Breakthroughs: How London Victorian Ring (LVR) Built a Seamless Storefront

A Say Yes × Zenyt partnership with LVR, always-on insights plus sharp execution turned blind spots into breakthroughs.

Deborah JonesDeborah JonesPartner at London Victorian Ring CoTom KnowlesTom KnowlesDelivery Manager at Say YesPhil ClarkPhil ClarkManaging Director at Say YesArthur PentecosteArthur PentecosteCEO Co-Founder @ Zenyt
London Victorian Rings
-90%
Manual QA time
+200%
Increase in individual productivity
+5%
Revenue Recovered

Challenge

Clarity and Control Across Every Site

“The peace of mind Zenyt gave me, you don’t realize how massive that is”

Deborah JonesPartner at London Victorian Ring Co

Before Zenyt, the LVR team relied on manual spot-checks that left critical gaps.

Catalog management was especially difficult. Product specs, images, and pricing all required constant review, and even then, problems slipped through. Mobile display issues buried deep in the UX would have taken countless hours to uncover.

Meanwhile, subtle discrepancies in product detail pages for jewelry, where customers scrutinize every specification before buying, were nearly impossible to track at scale.

Zenyt impact

Measurable Results That Speak for Themselves

Just before Q4, two team members left, leaving only the founder to run the site. Despite a leaner team entering Q4, LVR sustained performance and shipped improvements by focusing on high-impact fixes first.

With Zenyt, LVR achieved a +7% lift in conversion, 3× greater efficiency, and complete visibility across every storefront.
The bug reduced product prices by 1% sitewide, a detail that would have been nearly impossible to detect manually, yet fixing it instantly recovered 1% in revenue.
“LVRC was facing some team churn in Q3 but was still able to handle the increased workload and keep growing thanks to Zenyt”
Tom KnowlesDelivery Manager at Say Yes

Impact

How We Worked Together: Say Yes × Zenyt × LVR

Say Yes is a cutting-edge e-commerce agency trusted by fast-growing brands to deliver best-in-class digital experiences. Known for its innovative approach, Say Yes immediately recognized in Zenyt an opportunity to help brands move beyond manual, repetitive store reviews and instead harness technology to scale oversight, freeing teams to focus on strategic growth. For London Victorian Ring, success came from the perfect blend of expertise:

1Zenyt’s AI agentscontinuously monitored pricing, UX, and product data to surface gaps before they became costly. For example, they flagged missing imagery across different aspect ratios and subtle PDP inconsistencies that could have eroded trust.
2Say Yestranslated these insights into action with sharp creative execution, refining the site’s visual language, designing a seamless UI, and strengthening LVR’s brand storytelling.
3LVR’s teamchanneled these tools and improvements into growth, even while operating lean.
“Having Zenyt there to mostly prioritize and show what was going to be a quick fix, what was going to be a much more involved fix, that really helped me in prioritizing my workflow”

Tom KnowlesDelivery Manager at Say Yes

Spotlights

What the agents caught

Every spotlight below is shown with the screenshot published on the live London Victorian Rings case study.

01Improve Trust and Conversion
Live Zenyt spotlight for London Victorian Rings: Improve Trust and Conversion

The “By Gemstone” subcategory on mobile shows long, unclear labels that do not match the clean, short naming on desktop, leading to inconsistency and cluttered navigation

02Promo Code Inconsistency Across Locales
Live Zenyt spotlight for London Victorian Rings: Promo Code Inconsistency Across Locales

The -£50 newsletter promo (valid on carts over £1000) works inconsistently on non-UK site versions. On some men’s ring pages the discount applies, while on others it does not, despite similar product type and price.

03Pricing Inconsistency for Floral Engraved Ring
Live Zenyt spotlight for London Victorian Rings: Pricing Inconsistency for Floral Engraved Ring

The 18ct Rose Gold version of the 3.5mm Floral Engraved Ring is priced higher than the Yellow Gold version ($1,689 vs. $1,643, also in GBP). This contradicts the usual logic across the site, where rose gold is cheaper, suggesting a misconfigured variant price.

04Blurry Product Image on PDP
Live Zenyt spotlight for London Victorian Rings: Blurry Product Image on PDP

The Peridot and Citrine Three Stone Ring image appears blurry and pixelated on the product page. It should be replaced with a high-resolution version.

The result: clearer PDPs and faster decisions

05Conflicting Carat Weight
Live Zenyt spotlight for London Victorian Rings: Conflicting Carat Weight

The center aquamarine is listed as 1.67 ct in the description but 1.50 ct in the specs. Verify the correct weight and update all fields for consistency.

See your own catalog in the demo

Thirty minutes, your store on screen, real findings: titles, specs, images, prices. No commitment.

No commitment. We walk your own catalog in the demo.